The Estee Marketing list broker team really knows the market–25 of the 30 initial lists...
“I was referred to Estee Marketing by our list department when we were exploring using a new broker for our new Hispanic division. And boy, am I glad they made the referral! The Estee Marketing list broker team really knows the market–25 of the 30 initial lists they recommended were successful in our initial launch for a Spanish health book. Their follow-up on list tracking is superb, and they really care about their clients. I wish all list brokers were as diligent and knowledgeable as the folks at Estee Marketing are.”
Estee Marketing Group does a great job for us.
“Estee Marketing Group does a great job for us. They have excellent creative ideas, understand the direct marketing challenges in our business, and their work brings in incremental revenue and a marginal cost. We trust their opinion and value their work – which is why we continue our programs with them.”
Seen huge growth in list rental income
“In the time we’ve been with Estee Marketing Group we have seen a huge growth in our list rental income–and to top it off they have a great team that’s a pleasure to work with.”
After a shift in marketing strategy we found that Estee was a perfect fit
“After a shift in marketing strategy we found that Estee was a perfect fit. They have been a valuable tool in helping analyze and fulfill needs in our direct mail efforts. They care, and in our current economic situation this is very comforting. They are a great group of people to work with and we look forward to many years of success together.”
Thank you Estee Marketing for the revenue increase
“This is just a short note to thank Estee Marketing for the revenue increase you have provided our company by increasing the number of list rentals for our lists. Prior to our relationship with Estee, our list rentals were (few) per quarter. Estee has increased that number (by three times) per quarter! Thank you.”
Estee Marketing has been an important contributor to People en Español’s growth...“Estee Marketing has been an important contributor to People en Español’s growth efforts for many years. The Estee team has worked closely with our marketers to leverage the magazine’s leadership by expanding our direct mail efforts to the US Hispanic market, developing highly responsive list plans for continuations and tests, and continually educating the team on opportunities to strengthen the core business. Results have been impressive – the magazine’s overall response rates have increased significantly, and remain among the highest of any title at Time Inc. Moreover, the Estee team has negotiated cost-efficient list pricing on our behalf, improving source economics and the overall circulation bottom line. Finally, thanks to Estee’s strong support, People en Español has enjoyed double digit rate base growth that’s been fueled in large measure by their savvy, smart and successful DM plans.
As the relationship has evolved, I have personally come to consider Estee as essential partners to the magazine and critical to its continued success. In fact, whenever I am asked to recommend a strategic resource to consult, guide and leverage a company’s efforts in building a Hispanic Market strategy, I immediately refer them to Estee Marketing. And, their expertise extends beyond the Hispanic market, as evidenced by their work with major companies and clients across a host of industries, categories and target markets.
They are among the best strategic partners any direct marketer could ever hope for. Their expert recommendations and plans deliver results, and they work hard to ensure the flawless execution of our efforts. They continually take the pulse of the market and in turn, proactively support our efforts.
I enthusiastically recommend Estee Marketing to any mailer seeking to leverage their direct marketing efforts, list income and cost efficiencies.”
Lowered my circulation costs and managed our new-customer-acquisition efforts...“I have worked with Estee Marketing for over 10 years. In that time, they have helped me not only lower my circulation costs and manage our new-customer-acquisition efforts, that resulted in more new buyers at a lower cost but actually help me build my very niche business. More than helping with costs etc. Estee’s extensive knowledge and “feel” for the business have been essential to my business; their advice was of that much value as well. In addition, EMG has consistently delivered excellent levels of list rental income. It is a pleasure working with direct marketing professionals!”
Estee Marketing has been very beneficial to the marketing and circulation plans of Native Peoples Magazine for over a decade.“Our list brokerage relationship, partnership really, with Estee Marketing has been very beneficial to the marketing and circulation plans of Native Peoples Magazine for over a decade. Estee is our subscription rental list manager as well as broker for our direct mail and outside marketing promotions. Both sides of their company work in tandem to assure cost savings at every aspect of this business. Their follow-through is the best in the business.
Their professional brokerage expertise has discovered new lists for us to test, and suggested selections that have consistently improved list response.”
I have worked with Estee Marketing Group for over 15 years on numerous projects.
“I have worked with Estee Marketing Group for over 15 years on numerous projects. They treat each project I bring them, whether large or small, with the same professionalism, analysis, and enthusiasm. With their guidance, I was able to introduce co-op alliances to a small music catalog which, through our success in prospecting, has launched six brand-new catalogs in different music genres. In addition, Estee Marketing Group was instrumental in helping me pave the way with a book publishing company who saw their consumer catalog revenues triple to ,000,000 (a 200% increase) in 2 years due to prospecting success.
I’m pleased to have Estee Marketing Group on my marketing team!”
Client of over 40 years
“For over 40 years, Estee Marketing has provided us with stellar services that have enhanced our fundraising programs. They have been, and still are, an integral part of our growth and success. We consider them more than just a list company….they are our true partners!”
I could not ask for a more honest, ethical, reliable, trustworthy and competent group of individuals“The professionalism, knowledge, passion and expertise that EMG brings to the table is an absolute gift to the Missions. They have worked tirelessly to enhance our mail program to ensure it is as efficient and effective as possible. We view Estee Marketing as an extension of our Advancement Office and a true partner in our ministry. They have helped re-work our acquisition program by introducing new thinking and strategies. The implementation of these strategies has had a positive impact on our growth and reduced costs. While I absolutely appreciate the increased donor participation and reduced costs, one of the most important aspect of Estee Marketing is the dignity and respect with which they treat each donor, list and client. I could not ask for a more honest, ethical, reliable, trustworthy and competent group of individuals with which to work. Anyone fortunate enough to engage with Estee Marketing will immediately see what I mean and will be thankful.”
